The global mineral supplements market is
expected to grow at a CAGR of 7.5% during the forecast period.
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Global mineral supplements market is increasing
mainly attributed to growing geriatric population, increasing demand from
pregnant women, and rising urban population. By end-user, the adult women
segment hold the largest share of the total market and it is expected to
reach $5.7 million in 2020, at a CAGR of 7.6% for the forecast
period. During pregnancy, women are advised by their doctors to take more
supplements, including mineral supplements, to avoid any deficiency in the body
related to minerals. This, in turn, acts one of the growth factors for the
global mineral supplements market.
In recent years, the awareness of consumer
regarding the health benefits of mineral supplements is growing due to the rise
in educational level in the Asia-Pacific region. Moreover, health-related
magazines, such as Men’s Health and Fit, and media channels are increasing the
awareness of mineral supplements products among consumers. It helps consumers
to choose right mineral supplements products for their health issues. Such
factors are expected to propel the demand for mineral supplements.
By geography, Asia-Pacific mineral supplements
market is expected to witness the fastest growth (9.4% CAGR) globally during
2015 – 2020. Rising urban population paired with rising number of health
conscious people, especially in the developing Asian countries such as India
and China, are more willing to shift towards intake of supplement products
including mineral supplements to compensate their nutritional requirement,
which is mainly due to the hectic lifestyle associated with urban
population. This is further expected to boost the global mineral
supplements market.
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The key companies operating in the global mineral
supplements market include Nu Skin Enterprises, Inc., Glanbia Plc., NBTY Inc.,
Koninklijke DSM N.V., BASF SE, E. I. du Pont de Nemours and Company, Atrium
Innovations, Inc., Bayer AG, Amway, and Herbalife Ltd.
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